Marketing Executive, CRM and Ops, UAE

Join us in our mission to transform the way people shop and eat, where impact, innovation and growth drive everything we do. Our Marketing teams build brand love and drive growth across a global, three-sided marketplace, reaching millions of customers, riders and partners every day.

We’re looking for a CRM Executive for UAE to join our UAE team. In this role, you’ll help us play a key role in planning, building, and executing CRM campaigns. Working closely with stakeholders across Marketing, Data Analytics, Creative, Product, and Engineering, you'll help deliver highly personalised customer communications that support both commercial objectives and customer needs.

What You’ll Be Doing

You’ll be joining the Central CRM team. This position will be part of the Central CRM team, composed of 30+ specialists in CRM, dedicated to executing campaigns for the UAE as well as supporting global strategic initiatives. The team collectively strives to expand our subscriber base and enhance engagement metrics, with a primary focus on retaining Deliveroo customers. Serving as the voice of the customer, the CRM team directs efforts toward enhancing personalised user experiences, activating best-in-class CRM and supporting marketing initiatives.

Here’s what your day-to-day might look like:

• Own the planning, execution, optimisation & reporting of all bespoke campaigns in UAE, across channels such as email & push, to deliver customer growth
• Create engaging emails, push-notifications, and whatsapp notifications executing them in a timely and effective manner
• Identifying and executing evergreen automations and triggers
• Proactively communicate with stakeholders to ensure workloads & deadlines are managed efficiently (we love Slack channels for everything!)
• Proactively report on all campaigns to stakeholders & propose/manage changes where necessary
• Be comfortable with data targeting, segmentation & analysis - pulling it, manipulating it and interpreting it
• Manage multiple projects at once, prioritising effectively across competing issues

Our humble expectations

Our ideal candidate will bring strong expertise in some of these areas and curiosity to grow in others:

• Bachelor's Degree (Marketing or Business preferred) or strong relevant experience
• 2-4 years email application experience
• CRM / campaign management platform experience
• Strong problem-solving and analytical skills
• Good communication and stakeholder management skills
• Experience building automated CRM programmes
• Experience using data visualisation tools & reporting
• Highly computer literate
• Experience using AI tools
• HTML, SQL, or scripting familiarity

Diversity, Equity and Inclusion

At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong.

We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief.

If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience.