Store Manager

EQ Vape Victoria

Work Location: 102-613 Herald Street, Victoria, BC V8W 1S8
Job Type: Full-time, Permanent
Position: Store Manager
Salary: $42.00 / Hr
Hours of Work: 30 Hr / Week

EQ Vape is one of Canadas trusted retailers for electronic cigarettes and vaping products, serving adult customers through both our online store and retail locations in Regina, Victoria, and Calgary. We focus on providing a safe, compliant, and welcoming environment where customers can explore the latest in vaping technology, from popular disposables to advanced devices and accessories.

We partner with leading brands such as Stlth, Elfbar, Flavour Beast, Vice, Allo, Fog Formulas, MaskKing, and GCore to ensure our customers have access to reliable products that meet a wide range of tastes and preferences. What sets us apart is not just our selection, but the expertise and service our team provides helping customers make informed decisions while maintaining strict adherence to Canadian vaping regulations, including ID verification and product compliance.

As a company, we are committed to building a knowledgeable, customer-first retail team. We value staff who bring professionalism, responsibility, and enthusiasm to the role, and we provide an opportunity to grow in a regulated and fast-evolving retail industry.

Duties and responsibilities:
Provide knowledgeable advice on vaping products, including devices, e-liquids, disposables, and accessories
Lead daily retail operations to ensure excellent customer service and compliance with industry regulations
Ensure staff deliver personalized service while promoting safe and responsible product use
Enforce provincial and federal regulations regarding age restrictions, product handling, and advertising limitations
Maintain up-to-date knowledge of vaping legislation and train staff accordingly
Ensure ID verification processes are strictly followed
Recruit, train, and supervise retail associates, fostering product knowledge, compliance awareness, and sales skills
Schedule staff efficiently to balance customer traffic and labor costs
Conduct regular performance reviews and coaching sessions to build a high-performing team
Oversee ordering, receiving, and stock management to prevent shortages or overstock
Monitor sales trends to optimize inventory levels and product mix
Ensure product displays meet Health Canada packaging and marketing requirements
Manage daily cash handling, deposits, and sales reporting with accuracy
Track key performance indicators (sales targets, shrinkage, customer satisfaction)
Implement cost-control strategies to maximize profitability
Maintain a clean, safe, and compliant retail environment
Ensure proper handling and storage of vaping products by staff
Address incidents, complaints, or product quality issues promptly
Represent the company brand positively within the local community
Build customer relationships through loyalty programs and expert product guidance
Collaborate with marketing to implement in-store promotions within legal limits

Requirements:
Completion of secondary school required
Supervisory experience in retail store sales and operations, preferably in regulated industries (tobacco, cannabis, alcohol, vape)
Experience recruiting, staffing, and training retail teams
Knowledge of vaping products and customer trends is an asset
Strong time management, problem-solving, and communication skills
Ability to stay professional and lead effectively under pressure
Skilled in analyzing sales trends and adjusting operations accordingly