Social Media Marketing Assistant

The Social Media Executive is responsible for developing and implementing effective social media strategies to increase brand awareness, drive engagement, and achieve business objectives. This role requires a strong understanding of social media platforms, content creation, and analytics.

• Develop and execute social media strategies aligned with overall marketing goals.
• Create engaging content (text, image, and video) for various social media platforms.
• Manage and update company social media profiles. Up to 5 accounts with different SOW.
• Monitor social media analytics and provide regular performance reports.
• Engage with followers and respond to comments and messages.
• Identify trends and opportunities in social media landscape.
• Collaborate with the marketing team to develop integrated campaigns.
• Stay up to date with social media platform updates and best practices.
• Measure and report on performance of social media campaigns against goals.
• The above is Some of the tasks but not limited to.

• Develop graphic, image, and video content.
• Schedule and publish content across all platforms.
• Respond to comments, messages, and mentions.
• Interact with followers and build relationships.
• Track brand mentions, industry news, and competitor activity.
• Any additional tasks that may arise.

• Content Calendar - Plan and schedule content for the upcoming week.
• Analytics Review - Analyze platform performance and identify trends.

Role: Social Media Executive

Department: Marketing

Reporting to: Marketing Lead / Marketing Manager

Location: Marc DMS Office, Business Bay

• Social Media Audit - Evaluate platform performance and identify areas for improvement.
• Strategy Development - Create and refine social media strategy.
• Campaign Planning - Develop new campaigns and promotions.
• Platform Optimization - Explore new features and updates on social media platforms.

• Minimum of two to three years of experience in social media management and content creation.
• Proficiency in Adobe Suite, Canva, and CapCut for graphic and video editing.
• Strong written and spoken English communication skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Excellent organizational skills with attention to detail.
• Familiarity with marketing analytics tools is a plus.
• Arabic is a plus.
• Must have the ability to create on-trend content.
• Must be able to communicate and manage clients.