Regional Category Manager
Regional Category Manager
- 1 Vacancy
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Job Description
Responsibilities Align, adapt, and implement initiatives to support brand and business objectives.Co-create and supervise digital, social media, and e-commerce communications for brands, ensuring effe...
- Align, adapt, and implement initiatives to support brand and business objectives.
- Co-create and supervise digital, social media, and e-commerce communications for brands, ensuring effective localization.
- Contribute to global or regional innovation, category, and branding activities.
- Steer and execute marketing, advertising, and promotional activities to drive brand performance.
- Provide marketing inputs to inform the relevant marketing master plan.
- Analyze competitor scenarios and draw actionable conclusions despite limited market data.
- Ensure consistency in market sizing methodology and develop tangible sales tools.
- Oversee the implementation of channel strategies to maximize reach and impact.
- Coordinate with external agencies on concepts, strategies, and budget considerations.
- Manage resources to ensure timely local execution of initiatives.
- Execute brand management and sales promotion activities at the local level.
- Take ownership of L17 steering to align brand execution with strategic priorities.
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