MELB Digital Director (Media Agency) $110k-$140k

Leadership Role! Work directly with a large team of mediabuyers, planners, strategists and digital experts in this exciting leadership opportunity! Our client is looking to appoint a senior-level digital talent with knowledge and expertise in social, content, paid and organic media.

As the successful Digital Director, you will lead a range of creative digital projects in a collaborative and forward-focused agency environment. If you are a team player and passionate about digital marketing, keep reading!

• Support the Head of Digital and work with a team of digital planners, buyers and strategists
• Work across three major clients within the retail, food, retail sectors
• Manage and mentor a small team of digital buyers, planners & strategists
• Manage key client relationships, proactively acting as the first point of contact for all things digital marketing
• Coordinate and implement powerful performance digital media campaigns
• Clearly communicate with clients regarding expectations, marketing performance, strategies, and timelines
• Collaborate with cross-functional teams to develop exceptional, results-focused work
• Generate client-centric reports focused on core success metrics - like budget, conversion optimisation, traffic performance and creative performance
• Stay abreast with the latest developments, trends and strategies for different digital platforms
• Ensure that the client receives all required deliverables to meet account goals
• End-to-end project management (plans, templates, status reports, etc.)
• Budget management, forecasting and reporting
• Client and stakeholder liaison
• Quality assurance and technical development (front-end, back-end development)
• Strategic development
• Contributes to business development (pitches, new client proposals, tenders)

• Currently live in Melbourne
• Minimum of 8+ years (digital marketing) experience + leadership experience
• Experienced in Google Analytics, SemRush, Ahrefs, Tag Manager, AdWords, SEO, Google algorithms and other search-related tools
• Understands Meta platform and advertising best practices in strategy and optimisation
• Previous experience managing teams is required
• Relevant tertiary degree
• Exceptional problem-solving, negotiation and conflict-resolution skills
• Highly proficient in project management and documentation
• Excellent networker with the ability to build lasting client relationships
• Passion for digital marketing with strong knowledge of social media, emerging technologies, e-commerce projects, hosting/video hosting, testing/QA best practice
• Highly skilled in online advertising campaigns, paid and organic media
• Previous experience with budget management and reporting is ideal
• Excellent communicator (verbal and written)
• Please note: salary listed is guide only.