Manager, Marketing ZSP

Masdar is the UAE's clean energy champion and one of the largest companies of its kind in the world, advancing the development and deployment of renewable energy and green hydrogen technologies to address global sustainability challenges. Established in 2006, Masdar is today active in over 40 countries, helping them to achieve their clean energy objectives and advance sustainable development.

To plan and execute marketing deliverables for the Zayed Sustainability Prize (ZSP) in line with Prize needs and the overall strategy of marketing and corporate communications in order to ensure that all deliverables are in line with the prize objectives and the brand.

• Develop a marketing strategy for the Zayed Sustainability Prize and its initiatives, including Beyond2020.
• Build strategic relationships with partners such as agencies and vendors to ensure the Prize has access to leading industry players where needed.
• Manage the assignment of various creative and production agencies for the purpose of developing and executing marketing campaigns and video content throughout the calendar year.
• Manage agencies as required across the full scope of both goods and services, including advertising, direct marketing, conferences and events.
• Identify opportunities of engagement proactively both externally and internally and monitoring of trends and competitors to ensure strong positioning of the Prize.
• Ensure creation of marketing deliverables, in collaboration with Brand Manager, (logos, brochures, signage, promotional materials advertisements, etc.) to communicate and reinforce corporate objectives, thereby attracting stakeholders while developing positive and lasting stakeholder relations for ZSP.
• Oversee the creation of video assets across the Prize's initiatives, such as Beyond2020, including storyboarding and agency management where required.
• Develop campaigns and briefs for marketing initiatives and coordinate with agencies as required, owning the implementation from ideation to execution.
• Manage all media buying activities and 3rd party agencies, in collaboration with the Brand Manager, to deliver the required results and ensure strong ROI on media selection and placement.
• Develop set templates and frameworks for creating and communicating project and activity plans.
• Manage the delivery of the Prize's marketing plan for the awards ceremony.
• Manage all media buying activities to ensure consistent reach and engagement for the Prize.
• Support the implementation of all Prize events and activities occurring during Abu Dhabi Sustainability Week.
• Manage all agencies and 3rd parties for the Prize's activities.
• Contribute to recommending and monitoring the unit budget yearlong so that the business is aware of areas of unsatisfactory performance against the budget and so that performance improvement opportunities are capitalized upon.
• Ensure relationships with service level providers are managed smoothly and effectively in a way that guarantees that Masdar is provided with quality and timely services, in line with relevant service level agreements.
• As and when required by management, personally manage key relationships / negotiations with relevant internal and external stakeholders in order to ensure the negotiation and agreement of favourable deals and agreements that safeguard Masdar's best interests while ensuring the delivery of necessary needs / goals.

• MBA or relevant Master's degree from a top-tier internationally recognized higher education institution
• Bachelor's degree in communications, mass media, marketing or related discipline

• 6-8 years of experience in senior roles in marketing and events for large events or an equivalent
• Experience in the UAE gaining strong knowledge and understanding of local rules, regulations, systems
• Prior experience with brand architecture, studies, audits and revamp exercises
• Prior experience with management of a marketing and events teamand processes

• Exceptional communication (verbal and written) and interpersonal skills leading to a consultative approach within a corporate / multifunctional environment
• Strong understanding of the complexity and challenges of driving / building a project delivery culture and strong project management skills
• Strong knowledge of budget management
• Strong problem solving and decision-making skills
• Excellent computer literacy, with strong background in Word, Excel, PowerPoint and Outlook
• Excellent ability to plan and organize work and prioritize projects
• Excellent time management skills
• Attention to detail

This role is based in Abu Dhabi.

Masdar is one of the world's fastest growing renewable energy companies and a green hydrogen leader, placing the UAE at the forefront of the energy transition.

As a pioneer in advancing the clean energy sector and a key enabler of the UAE's vision as a global leader in sustainability and climate action, Masdar has developed projects in more than 40 countries across six continents and has invested, or committed to invest, in worldwide projects with a combined value of more than US$30 billion.

Masdar unites the UAE's three energy champions - Mubadala, ADNOC and TAQA - and will utilize their combined expertise to fulfill its purpose as a global clean energy pioneer across renewables and green hydrogen.

Promoting innovation in solar, wind, energy storage, waste-to-energy, and geothermal energy, Masdar has a proven record of delivering pioneeringprojects using cutting-edge clean energy technologies, that are commercially viable and bankable.

As part of the application process, we will collect, store and process personal information about you.

Masdar will use your personal information in accordance with our Candidate Privacy Notice , which provides details on the purposes for which your data is processed.